Facebook’s monitoring system will prevent against leakage, ensuring only viewers inside the Indian sub-continent will be able to watch the games on its platform. The deal with La Liga is the latest statement of the growing interest of tech groups in showing sports in order to keep young viewers on their platforms.

You have come to the all new Global edition, for other ESPN editions, click here. BARCELONA -- Spain's La Liga announced on Tuesday a landmark deal with Facebook which will allow viewers in the Indian sub-continent to watch every game over the next three seasons free of charge on the social network. Facebook has 348 million users in the Indian sub-continent, while figures provided by La Liga show a rise of 2.2 million users in the league’s social network platforms in the last year.
Spain’s top flight soccer division La Liga announced on Tuesday a landmark deal with Facebook which will allow viewers in the Indian sub-continent to watch every game over the next three seasons free of charge on the social network. "We have grown our presence in India a lot and we have pretty strong numbers in this territory," added Jose Antonio Cachaza, La Liga's country manager for India. The deal with Facebook is the latest and most significant step in La Liga's expansion strategy in India, which began with the opening of an office in New Delhi in September 2016. Facebook's monitoring system will prevent against leakage, ensuring only viewers inside the Indian sub-continent will be able to watch the games on its platform. If you rush into too many deals at once, you can’t do it properly.”. “We have grown our presence in India a lot and we have pretty strong numbers in this territory,” added Jose Antonio Cachaza, La Liga’s country manager for India. The deal with Facebook is the latest and most significant step in La Liga’s expansion strategy in India, which began with the opening of an office in New Delhi in September 2016. “One of our goals for the last two years has been to offer content to the widest audience possible, so partnering with free platforms like Facebook, which has 270 million users in India, is key to us.”. What's clear about this is that 380 games will be available on Facebook, then we'll keep our options open as to how we spread that content out so people can see it in as many ways as possible.". The games will initially be shown without any adverts, although Hutton said Facebook is doing trials in advertising on live content in the United States which may be replicated on its La Liga coverage at a later date. Facebook began venturing into sports streaming in 2017 by broadcasting weekly Major League Baseball games and earlier this month agreed a deal with broadcaster Eleven Sports to show one La Liga and one Serie A game per week on its platform. "We're looking at specific rights in specific markets and to try to learn from data from those experiences and work out what the next step is. A statement from La Liga said all 380 league matches for the new season, which begins on Friday, would be available to viewers in India, Afghanistan, Bangladesh, Bhutan, Nepal, Maldives, Sri Lanka and Pakistan. If you rush into too many deals at once, you can't do it properly.". Tottenham's squad on Gareth Bale's first debut in 2007: Where are they now? "This is one deal, it's not something that is a big threat to the broadcast world," added Hutton, a former CEO of Eurosport who was hired by Facebook in May to oversee its live sports operation.
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History suggests so, Tottenham's lack of ruthlessness is a problem for their trophy aspirations, Van Dijk: I'll be 'fitter, stronger' after ACL blow, Messi not at his best with Barca - Koeman, Mou: Starting Bale on bench a 'good decision', Rooney angry after friend with COVID visits home, Sources: Liverpool concerned, confused by VAR, U.S. stars Heath, Press score first Man Utd goals, LIVE Transfer Talk: Man United given new hope in Sancho chase, Aguero, Messi among top free agents in 2021, Liverpool, Man United failed in 'Project Big Picture,' but English football's problems won't go away. "We're looking at specific rights in specific markets and to try to learn from data from those experiences and work out what the next step is. In the A-League: The task facing Robinson in Western Sydney, Wanderers poach coach Robinson from Newcastle, McManaman joins Melbourne Victory on free transfer. “We have rights to work with broadcasters and we may bring in partners to make sure the experience is right. The games will initially be shown without any adverts, although Hutton said Facebook is doing trials in advertising on live content in the United States which may be replicated on its La Liga coverage at a later date. “We are really happy to be on a free to air service in such an important territory as the Indian sub-continent,” Alfredo Bermejo, La Liga’s head of digital strategy, told Reuters ahead of the announcement. "We are really happy to be on a free to air service in such an important territory as the Indian sub-continent," Alfredo Bermejo, La Liga's head of digital strategy, told Reuters ahead of the announcement. "This is one deal, it's not something that is a big threat to the broadcast world," added Hutton, a former CEO of Eurosport who was hired by Facebook in May to oversee its live sports operation. “Were looking at a few other deals that are quite close to completion but this is not about going out and buying a huge amount of content worldwide,” he told Reuters. Behind the design: How PUMA came up with Africa's striking new kits, Look out Champions League, here comes the USMNT, Wanderers can't be 'fearful' of big club status - Robinson, Kennedy: Matildas embracing the expectation, Panic! What’s clear about this is that 380 games will be available on Facebook, then we’ll keep our options open as to how we spread that content out so people can see it in as many ways as possible.”. The deal with Facebook is the latest and most significant step in La Liga's expansion strategy in India, which began with the opening of an office in New Delhi in September 2016. BARCELONA (Reuters) - Spain’s top flight soccer division La Liga announced on Tuesday a landmark deal with Facebook which will allow viewers in the Indian sub-continent to watch every game over the next three seasons for free on the social network. History suggests so, Tottenham's lack of ruthlessness is a problem for their trophy aspirations, Behind the design: How PUMA came up with Africa's striking new kits, Van Dijk: I'll be 'fitter, stronger' after ACL blow, Messi not at his best with Barca - Koeman, Mou: Starting Bale on bench a 'good decision', Rooney angry after friend with COVID visits home, Sources: Liverpool concerned, confused by VAR, U.S. stars Heath, Press score first Man Utd goals, LIVE Transfer Talk: Man United given new hope in Sancho chase, Aguero, Messi among top free agents in 2021, Liverpool, Man United failed in 'Project Big Picture,' but English football's problems won't go away.
Facebook’s monitoring system will prevent against leakage, ensuring only viewers inside the Indian sub-continent will be able to watch the games on its platform. The deal with La Liga is the latest statement of the growing interest of tech groups in showing sports in order to keep young viewers on their platforms.

You have come to the all new Global edition, for other ESPN editions, click here. BARCELONA -- Spain's La Liga announced on Tuesday a landmark deal with Facebook which will allow viewers in the Indian sub-continent to watch every game over the next three seasons free of charge on the social network. Facebook has 348 million users in the Indian sub-continent, while figures provided by La Liga show a rise of 2.2 million users in the league’s social network platforms in the last year.
Spain’s top flight soccer division La Liga announced on Tuesday a landmark deal with Facebook which will allow viewers in the Indian sub-continent to watch every game over the next three seasons free of charge on the social network. "We have grown our presence in India a lot and we have pretty strong numbers in this territory," added Jose Antonio Cachaza, La Liga's country manager for India. The deal with Facebook is the latest and most significant step in La Liga's expansion strategy in India, which began with the opening of an office in New Delhi in September 2016. Facebook's monitoring system will prevent against leakage, ensuring only viewers inside the Indian sub-continent will be able to watch the games on its platform. If you rush into too many deals at once, you can’t do it properly.”. “We have grown our presence in India a lot and we have pretty strong numbers in this territory,” added Jose Antonio Cachaza, La Liga’s country manager for India. The deal with Facebook is the latest and most significant step in La Liga’s expansion strategy in India, which began with the opening of an office in New Delhi in September 2016. “One of our goals for the last two years has been to offer content to the widest audience possible, so partnering with free platforms like Facebook, which has 270 million users in India, is key to us.”. What's clear about this is that 380 games will be available on Facebook, then we'll keep our options open as to how we spread that content out so people can see it in as many ways as possible.". The games will initially be shown without any adverts, although Hutton said Facebook is doing trials in advertising on live content in the United States which may be replicated on its La Liga coverage at a later date. Facebook began venturing into sports streaming in 2017 by broadcasting weekly Major League Baseball games and earlier this month agreed a deal with broadcaster Eleven Sports to show one La Liga and one Serie A game per week on its platform. "We're looking at specific rights in specific markets and to try to learn from data from those experiences and work out what the next step is. A statement from La Liga said all 380 league matches for the new season, which begins on Friday, would be available to viewers in India, Afghanistan, Bangladesh, Bhutan, Nepal, Maldives, Sri Lanka and Pakistan. If you rush into too many deals at once, you can't do it properly.". Tottenham's squad on Gareth Bale's first debut in 2007: Where are they now? "This is one deal, it's not something that is a big threat to the broadcast world," added Hutton, a former CEO of Eurosport who was hired by Facebook in May to oversee its live sports operation.

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